How to write a Case study & a White paper
Gordon Graham - A White paper, case study, technology writer That white paper writer guy is Gordon Graham. Call him for white paper writing, planning and coaching tips and better results

Need help with a white paper? Call ThatWhitePaperGuy at 705-842-2428 Eastern

That White Paper Guy's Bio

I'm a seasoned writer who's done lots of projects for firms like Cisco, Intuit, Oracle and Sprint...

plus many smaller companies with big ideas.

Here's a quick summary of my extensive experience with B2B enterprise software.

My credentials...

• 86 white papers and counting...
• 15 awards for writing
• 850+ articles on technology for everyone from accountants to woodworkers
• 42 talks and workshops on writing
• Taught writing at two universities
• 30 years in technology, from technical writer to VP.

Plus marketing experience...

Unlike most white paper writers, I have first-hand experience as a marketing executive.

I was VP Marketing for a software startup, where I helped grow sales from $250,000 to $14 million in three years.

I did this partly by sponsoring white papers that helped us "eat the lunch" of much larger competitors... until one finally bought the company.

A passion for excellence...

Most white papers are not nearly as engaging or persuasive as they could be. I think that's a shame.

Since 2001, I've done research, written articles, created The White Paper FAQ and presented to hundreds of people on how to make white papers better.

How can I help?

Whether you need an all-new white paper written, a first draft polished up for publication, or just want to talk about your plans, I am "that white paper guy" for you.

When you're ready to talk about your next white paper, call me at +1 (705) 842-2428 Eastern or e-mail Gordon@ThatWhitePaperGuy.com




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