How to write a Case study & a White paper
Gordon Graham - A White paper, case study, technology writer That white paper writer guy is Gordon Graham. Call him for white paper writing, planning and coaching tips and better results

Need help with a white paper? Call ThatWhitePaperGuy at 705-842-2428 Eastern

That White Paper Guy's Fees

How much does it cost for a white paper writer?

To be realistic, you need $4,000 to $5,000 to hire an experienced writer to create an effective white paper.

Yes, that's a lot of money. And sure, you can find a writer for less. But can you really afford to gamble?

white paper success in 2010

  

A truly effective white paper will generate quality leads...
cement your leadership...
and pull in $ales...

Sales you might never see without it.

So doing it properly is a smart investment in your company's future.

For a budget of $4,000 to $5,000 I will research your white paper from scratch... follow all the best practices, backed up by 30 years of experience... and deliver a finished document that far surpasses the "industry standard."

Click on any service below to see more details.



Planning your white paper(s)

Writing an all-new white paper

Writing and producing a white paper

Revising a draft white paper

Coaching you on your next white paper



Planning your white paper(s)

Process: Flexible consultations to help you outline one (or more) white papers, including audience, purpose, call to action, high-level contents, working title, creative process, publishing process, schedule, budgetand graphic standards (as required)

Fee: Varies with complexity and number of papers, generally $500 to $1,000 per paper

Note: $ave by doing your own plan, with my template

Deliverables: Everything you need to start developing one or more white papers

Turnaround: Now booking for February 2010, call (705) 842-2428 Eastern or e-mail me to discuss your needs

Terms: Payment on delivery of your white paper publishing plan

Guarantee: Your satisfaction is guaranteed.



Writing an all-new white paper
 

Fee: $4,000 to $5,000 up to 10 pages

Deliverables: White paper plan; Executive Summary; three drafts of top-quality text

Turnaround: Now booking for March 2010, call (705) 842-2428 Eastern or e-mail me to discuss your project

Terms: 1/2 paid in advance, remainder on final delivery or 45 days without comments

Guarantee: Your satisfaction is guaranteed.



Writing and producing a white paper
 

Full production fee: $5,000 to $6,000 up to 10 pages for text, design, illustrationsand finished PDF

Full production deliverables: White paper text as above, plus three drafts of magazine-quality design and graphics; final PDF tagged with SEO keywords ready to distribute

Turnaround: Now booking for March 2010, call (705) 842-2428 Eastern or e-mail me to discuss your project

Terms: 1/2 paid in advance, remainder on final delivery or 45 days without comments

Guarantee: Your satisfaction is guaranteed.



Revising a draft white paper
 

Process: Initial phone call to clarify your audience and purpose, then I review your draftand return a detailed report with a fixed-price quote for all revisions; you are free to use this to do revisions in-house, hire someone else, or hire me to implement my suggestions

Estimated fee: $497 for initial review; plus revisions generally $1,500 to $2,500 depending on length, complexity and need for production

Deliverables: White Paper Checkup with fixed-price quote for suggested revisions; two drafts of revised text; if required, two drafts of magazine-quality design and graphicsand final PDF tagged with SEO keywords ready to distribute

Terms: $497 payable in advance, 1/2 of fixed-price quote payable in advance, remainder payable on final delivery

Turnaround: Now booking for April 2010, call (705) 842-2428 Eastern or e-mail me to discuss your project

Guarantee: Your satisfaction is guaranteed.



Coaching you on your next white paper
 

Fee: To be discussed

Deliverables: Customized for your requirements

Turnaround: Call (705) 842-2428 Eastern or e-mail me to check my availability

Guarantee: Your satisfaction is guaranteed.



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